Abhay is a growth-focused digital marketing leader, dedicated Toastmaster, and IIT Roorkee alumnus with over 13 years of corporate experience. He has worked with leading organizations such as Tata Elxsi, HCL Technologies, Medlife, Capillary Technologies, and BYJU’S, where he led digital growth, performance marketing, and customer acquisition initiatives.
Currently pursuing a Ph.D. in Online Consumer Behavior at Alliance University, Abhay combines academic research with real-world execution. His expertise lies in building scalable acquisition engines, optimizing marketing funnels, and leveraging automation and analytics to drive predictable revenue growth.
Core Expertise:
- Performance marketing & growth strategy
- Marketing automation & analytics
- Consumer behavior & conversion optimization
- Digital transformation & scalable revenue models
Abhay operates at the intersection of strategy, technology, and behavioral science — helping brands achieve sustainable, data-driven growth.