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A campus tour attended is worth fifty brochure downloads.

School admissions run on a narrow November-to-March window, a long family decision and a reputation built years earlier. We turn that reputation into visible local demand and into tours parents actually attend.

Students on a campus tour during an admissions open day
The metric
Cost per campus tour attended
Buying window
Nov–Mar admissions
Who decides
Trustee, principal, admissions head
How We Run It

From reputation to filled seats.

01

Catchment and feeder mapping

Where your current families live and commute from, and which localities you under-serve.
02

Proof-led content

Board results, faculty, safety, transport and fee clarity published where parents and AI assistants look for them.
03

Tour operations

Booking, reminders and a structured follow-up so the visit converts into a started application.
04

Boarding demand

For residential schools, out-of-state and NRI campaigns run against the exam and relocation calendar.
Symptom & Diagnosis

What usually goes wrong here.

The symptom
"Parents ask AI before they ask us"
Root cause
No answer-engine content on fees, results, safety or transport.
Our treatment
AEO Content Cluster
The symptom
"Enquiries look strong but seats stay open"
Root cause
No measurement between enquiry, tour and application started.
Our treatment
Enrolment Funnel Audit
The symptom
"We only exist in one locality"
Root cause
Local search built for one pin code, not the whole feeder area.
Our treatment
Catchment Intent Map
FAQ

Questions, answered.

Used well, it is local visibility during a three-month window, not brand shouting. Most of the work is search, reputation and follow-up.

Yes. Each campus gets its own local presence and reporting, with a group-level view of cost per tour and per application.

One admissions coordinator for an hour a week, plus access to your enquiry records.

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How many seats are still open for the next session?

We review your local visibility, admissions content and tour follow-up, then name the three fixes that fill seats fastest.